2011 Mini Cooper

2011 mini cooper

Striking design modifications, an updated range of engines and a selection of additional innovative equipment items give the MINI family new impetus as it sets about writing a dynamic new chapter in its history of success. The MINI, MINI Clubman and MINI Convertible all enjoy the benefits of a host of new features which emphasise even more powerfully their characteristic personality, high level of quality, unmistakable driving fun and exceptional efficiency. The global launch of the new MINI family on 18 September 2010 is thus set to further enhance the appeal of this unparalleled range of premium models in the small car segment. All-new diesel engines ensure increased pulling power combined with even better economy. Indeed, both the new MINI Cooper D and new MINI One D achieve average fuel consumption in the EU5 test cycle of 3.8 litres per 100 km (74.3 mpg imp) and CO2 emissions of 99 g per km.

The new four-cylinder diesel engines join the extensively upgraded petrol engines already in the range. The MINI family engines cover a spread of outputs from 55 kW/75 hp in the MINI One to 135 kW/184 hp in the MINI Cooper S. Two additional variants add even greater variety to the model line-up. The launch of the new MINI family brings with it the premieres of the new MINI One D Clubman and new MINI Cooper D Convertible.

The detail-based design modifications introduced for the MINI, MINI Clubman and MINI Convertible shine the spotlight on both the enhanced sporting capability of the models and their even more defined premium character. For example, the air intake in the front bumper gains visual emphasis (on the MINI Cooper S, in particular, but also on the other models), while eye-catching brake air ducts add an extra stylistic flourish to the MINI Cooper S. Elsewhere, features such as the newly designed LED rear lights and strikingly bordered side indicators represent the embodiment of cutting-edge elegance.

High-quality materials and an extremely harmonious colour scheme mark out the contemporary and exclusive character of the interior of all the MINI models. The newly designed controls for the audio and air conditioning systems ensure optimised functionality and ergonomics. And new avenues are opened up for owners to customise their car to suit their personal style. The selection of seat upholstery variants, trim elements and Colour Lines have all been updated and extended, and the range of exterior paint finishes and wheel designs also offers fresh new touches. The “design worlds” Rally, Classic and Scene serve as guides when it comes to combining these features to harmonious effect. Although the design worlds are put together on the basis of recommendations from the MINI design team, there remains considerable room for variation and additions according to customer preference.

The innovative character of the MINI family is expressed in the extended range of available equipment items. Adaptive Headlights can now be specified for the MINI, MINI Clubman and MINI Convertible in conjunction with the optional xenon headlights. In addition to this, automatically dimming exterior mirrors and new ambient lighting covering an extremely broad spectrum of colour are also available. Meanwhile, the package of entertainment and communications equipment – including the innovative MINI Connected functions – breaks new ground. MINI Connected comprises globally unique technology governing the integration of the Apple iPhone into the car’s system architecture and allowing its telephone, music player and online functions to be operated using a joystick, steering wheel buttons and the on-board monitor. An application available from the Apple App Store enables users to receive Facebook and Twitter posts inside the car, display them on the on-board monitor and have them read out via the optional MINI Connected voice output function. The application also comes with the web radio function, reception capability for RSS news feeds, the usage package for Google local search and Google Send to Car services and the Dynamic Music function.